Lately, I’ve been testing dupe oils against the original fragrances to see how they measure up. It’s for the attar book I’m writing – I realized that dupe oils fall into the broad category of concentrated perfume oils and that people are intensely interested in them. I went into the exercise reluctantly, fully expecting to hate the dupe oils on principle for lazily copying someone else’s hard work. And I do.
But I’ll admit: I learned some interesting things. Chiefly, that (a) dupes succeed best when they’re copying a fragrance with a simple structure, like Jo Malone perfumes and some of the Tom Fords, (b) that some dupes are so scarily close to the original that it becomes very difficult to justify shelling out for the original, no matter how much that makes me grit my teeth, and finally, (c) one can be perfectly happy with a dupe – ecstatic even – until you wear it side by side with the original.