Niche Fragrance Magazine

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Azzaro

Harmony and Me–We’re Pretty Good Company

in Reviews by

Parisian Niche House The Harmonist Opens Doors in Feng Shui-Compliant Los Angeles

It was with some trepidation—and excitement—that I entered the beautiful Los Angeles boutique of The Harmonist, a Paris-based niche perfume house using the ancient Asian concept of Feng Shui as its creative brief.  I mean, I am a middle-aged Aries with a penchant for powerhouse masculines and an inability to tolerate Bikram yoga—just how harmonious am I going to get?

The boutique is in trendy Melrose Place (the only other location besides their Avenue George V flagship) and is truly beautiful.  Sleek, pared down luxury completely realized in black and white (the Yin and Yang about which much more is to come) only relieved by the green of counter tops in precious malachite and plants growing in hanging glass terraria.  The Paris-trained staff, led by the amiable and knowledgeable Erasmo and Bobbi (also in pared down, luxurious black and white attire), patiently take you through the complex, yet simple, inspiring world that is The Harmonist. KEEP ON READING

Blask by Humiecki & Graef: Beautiful Weirdo

in Reviews by
Night glow kevin dooley / Foter / CC BY

We fume junkies are all familiar to some degree with “The Classics”. A classic chypre is Guerlain’s Mitsouko, for example, a classic oriental Opium, a classic floral Patou Joy, a classic Fougere Azzaro pour Homme, a classic leather Cuir de Russie, and so on and so forth.  And sometimes it seems as if most modern fragrances seek only to replay, tweak, scramble, and otherwise stay within these pigeonholes of the classic categories simply because it’s safe(ish) and  generally familiar to the public.  When they succeed, like with Jubilation 25 as a new chypre, then it’s glorious. When they don’t, well….we all know examples of abject failures, don’t we? KEEP ON READING

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